The podcast dive into:

• Why design ≠ logo – and how it can drive real business growth
• How to pick the right agency (and what agencies want from you)
• Why “flavour-of-the-day” marketing ruins good design
• What really happens behind the scenes of branding
• How to stand out when every product looks the same
• If you’re a founder, marketer, or designer building brands people remember, this one’s packed with insights you shouldn’t miss.